‘Boom 973’ launches with Wise Buddah jingle package

In January 2010 Toronto’s flagship AC station EZ Rock re-launched as “Boom 973”.

Playing the greatest hits from the 60s to the 90s, they were looking for a slightly hotter take on the soft AC/ Gold format.

Wise Buddah produced 9 custom cuts, 2 breakfast show donuts, Information bed and a full news package to kick the station off with a bang!

Boom 97.3 2010 from Wise Buddah

This is the fourth custom Soft AC package produced by Wise Buddah in the past 12 months, others including: Wyvern, 94.3 RS2 and EZ Rock.

For more information contact Paul Plant on 00 44 (0) 207 307 1610 or e-mail paul@wisebuddah.com.

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1 Response

  1. December 28, 2010

    […] Boom package is currently on the air in Toronto (Boom 973) and Edmonton (Up 993) Canada, Portugal (rfm), Dubai (Coast 103.2) and now in the […]

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