New PURE Jingles Package for 100% NL

With already 1,8 million listeners a week, 100%NL is running up the ratings ladder! PURE Jingles created a complete new jingle package for Holland’s fastest growing AC radio station.

In this update, 100%NL wanted to do more with their sonic logo. That’s why the melodic six note signature can be heard not only at the end, but also in other parts of the jingles – for a stronger brand experience.

Listen to the 100% NL demo:
[audio:http://purejingles.com/audioplayer/Client_Demo_100pNL_2010.mp3]

Program Director Ronald Snoeijer:

“After two years we wanted an update that would be fresh, more intensive and still have that familiar sound. And we got just that. Great on-air branding of our station that listeners sing along to!”

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