Chérie Puts The Cherry On The Cake
‘Pop Love Musique’ station Chérie FM in France has put the finishing touch on its brand with a fresh on-air sound.
Since its launch in 1987, the station has grown into one of the most successful music brands in France – including a popular TV channel, and no less than 25 web channels. Chérie FM is part of the NRJ Group, known from its worldwide-franchised CHR brand of the same name.
Focused on a female audience, Chérie plays a mix of Soft AC hits & classics. Their 16-cut-strong custom package is designed to match a variety of artists, from Rihanna and Michael Bublé to Mariah Carey and Rod Stewart.