Rouge FM: back home to Reezom
At the end of August, the ‘Groupe Rouge’ launched a brand new, custom ID jingle package for ROUGE FM which was written and produced by Reezom in Montreal.
Comprising of more than 70 sung mix out cuts, the new package was written to lift the station with more energy whilst incorporating the warmth of the station and engaging the core audience.
This energetic package bridges the gap between Hot AC and CHR and has a killer sonic logo and sounds totally unique because Reezom is far from just a jingle factory.
Rouge FM is one of the major french radio stations in Switzerland. Previously the station was called Radio Framboise and became Rouge FM in 2005 and this year commissioned Reezom for it’s sung imaging rebrand. When operating in competitive markets – it is essential to have a well produced, distinctive and effective jingle package. Rouge fm enjoys a phenomenal daily reach of 120,000 listeners.
Reezom has been producing and creating sung and brand Imaging for the group for more than five years now.