Berlin’s Kiss FM create with Wisebuddah Jingles
Kiss FM has launched a brand new sound in Berlin, produced by Wisebuddah in London.
The new package – which retains the heritage ‘Der Beat Von Berlin’ strapline and sonic logo – includes 8 new Custom IDs as well as new Information Elements.
Head of Production for Kiss FM Marvin Schwarz: “This is definitely a new generation of jingles. It gives Kiss FM the perfect, unique sound in Germany.”
Wisebuddah Jingles’ General Manager Phil Tozer added “This new package blurs the lines between sung jingles and imaging. We were briefed to create a package which was “cool, sexy and laid back”, whilst sounding different to anything else in the market. The Team delivered exactly that, whilst incorporating some of the key heritage elements.”