TM Studios K2 March 2012 Highlights
Love it or hate it, PPM is here. Your listeners are no longer voting for you on paper, they’re voting for you by LISTENING. You’ve adjusted your playlists. You’ve asked your imaging director to keep it “short”. Your jingles should reflect the rest of your imaging. Short, punchy, clean, logo-based shotguns that sit so neatly between the records, the listener will think twice about turning you off.
The logical choice for your PPM rated station, K2 is full of quick shotguns that push the brand without pushing your listeners away. With the launch of K2, TM Studios also introduces “Sublintros”, your logo embedded INTO…not over song intros. Shotguns, stabs, production tracks. Everything about this package is perfect for a PPM environment.
Not only does it update monthly with fresh jingles; K2 evolves with your playlist! Updates include 5 shotguns, 5 stabs, 2 production tracks, and Sublintros of current hits.
K2 is already on the air at KDWB in Minneapolis, visit http://tmstudios.com/k2/