So how do you define a branded intro? From a production guy’s perspective, it’s the station’s imaging integrated into the intro of a song. From a listener’s viewpoint though, in this case – aural point, it could mean several things....
Finally … Adult Contemporary radio imaging has been taken to the next level with Smooth Panther – the AC imaging library with a bite! This imaging beast isn’t wild and out of control. It will keep you on your toes,...
Finally … Adult Contemporary radio imaging has been taken to the next level with Smooth Panther – the AC imaging library with a bite! This imaging beast isn’t wild and out of control. It will keep you on your toes,...
Beat 102 103 commissioned Enda Caldwell to be it’s new voice beginning February 16. Enda has also been the nighttime voice of Dublin’s FM 104, and a favorite of IP Luxemboug Advertising Agency and TM Studios. Today, he shares to...
Beat 102-103 (Ireland) have just taken delivery of their second jingle package from Montreal based Studios Peak. This is Beat’s first custom package, and it replaces their 2007 composite. It consists of 7 full cuts, 7 ramps/donuts, 7 sweeper along...
Beat 102 103 commissioned Enda Caldwell to be it’s new voice beginning February 16. Enda has also been the nighttime voice of Dublin’s FM 104, and a favorite of IP Luxemboug Advertising Agency and TM Studios. Today, he shares to...
People are scared. Owners/GMs are scared of losing money, scared of the de-valuation of their radio stations. And DJs are scared because they are afraid of losing their jobs. DJs do the best job of handling fear, because DJs are...
The latest volume of celebrity artist drops for use by radio stations and production companies has just been released by London-based production & syndication company Blue Revolution. ‘Showbiz Central Artist Drops’ is now in its fifth volume and this new...
Have you followed these rules in making great radio commercials yet? If you are, then you are on your way to making radio “obra maestra”! But if you are a rebel type of producer, then I dare you break these...
A letter from Jingles Factory: “Dear Station Manager, We know you love your station so why don’t you give your station a special gift, and we’ll do the same. This February, the Valentine month, if you buy a single jingle,...
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