NRJ France 2011 from PURE Jingles
Legendary hit radio NRJ in France kicked off a major branding relaunch with new custom IDs, produced by PURE Jingles.
For the third time, France’s #1 music station approached PURE Jingles to help them come up with a fresh station identity. NRJ’s new Program Director Morgan Serrano was clear on his whishes. He was looking for “powerful jingles that are ahead of their time”.
NRJ’s main wish was to create an attention moment (a little surprise) in every jingle. All themes should fit within the ‘feel’ of NRJ, but also have their own character and personality. After a two month production period, this is the result:
– 20 CHR Jingles with state-of-the-art production
– A ton of remixes & mix-outs
– Monthly updated power intros