Red FM Upgrade ReelWorld Sound
Ireland’s Red FM freshened up their on air sound this week with a new jingle package hand picked from ReelWorld’s ONE CHR library.
The Cork based station, which reaches 125,000 adults across Cork County every week, selected the jingles from ONE to fit perfectly with their output. They follow on from their ReelWorld KIIS LA 2004 resings that have been on the air since 2007.
Red FM Programme Director Dave MacArdle is thrilled with the new image: “The station sounds so much fresher and slicker thanks to ReelWorld and it’s added massively to the on air refresh that we needed to do.”
ReelWorld ONE CHR allows stations to select a huge starter kit of jingles upfront and then receive 2 new jingle themes every month. However it’s also possible to build a bespoke package of jingles from the expanding library that now totals well over 100 different themes. The updating service also includes monthly updates of beat mixed intros and produced ID’s.
The full service is already used by major players in France, Germany, Sweden, Portugal, Norway, Poland, Romania, and the UK as well as across the USA.
Red FM have also started using ReelWorld’s Production Vault CHR service to support the new on air sound.
Below is a short montage of their 2007 package…